KUALA LUMPUR — The World Tour has finally come to an end. Two years, seven countries, six cities and an unmentionable number of frequent-flier miles later, the Woodwing tour has finally reached its last destination. With stops in San Francisco, New York, London, Stockholm, Sydney, Buenos Aires, Zurich and now Kuala Lumpur, Woodwing has certainly logged some miles to get their message out on multichannel distribution with an emphasis on the new age of tablet publishing.
Like previous destinations, the Woodwing event captured the interest of numerous publishers from around the region — traveling from Japan, China, Australia and Indonesia, all converging on Kuala Lumpur for a day of information sharing. The daylong event was broken into tracks with guest speakers sharing their experiences on subjects like “editorial workflow” and “database integration.”
Tansa hosted a session on the ongoing changes and challenges facing copy editors and professional publishers. The meeting explored the hurdles encountered by editors, as the content being produced by publishers has increased exponentially in recent years. This accumulation of content by news providers is a direct result of their transformation from daily and weekly publications to 24/7 news operations that also offer entirely new ways of delivering content, such as tablets. The session also examined the potential hurdles of a consolidated copydesk, a practice that has been adopted by many US news organizations like the Bay Area News Group.
With the Kuala Lumpur event now behind us (held December 8th,) it seems only fitting to reflect on our travels as well as the individuals and organizations we had the pleasure to meet with. However cliché it may sound, the tour has been a memorable and educational experience.